The first couple features a woman, with a blonde beehive hairdo, yelling at a man (from this point on will be called Man 1) who came in. Lewis sings in the background as the female part of the couple is riddled with emotion. The INTERNATIONAL version shows multiple couples in the video. The editing cuts between Lewis and her partner. The filming begins with a clear story of how the video should be. The music video can cut to the couple in different areas, showing their emotions. He looks around and sees billboards of Lewis surrounding him. Lewis leaves Times Square and the man walks to where she was standing. The video cuts back to the bus with an empty bench the man was previously sitting on. The bus slowly pulls forward and cuts to Lewis singing. Lewis singles alone in Times Square and he contemplates leaving on a bus.
She takes a taxi back to the apartment (and walks a good distance to the apartment), both missing each other. He walks back to their shared apartment and packs up to leave. It begins with Lewis and her partner fighting publicly in New York, he leaves and she starts singing. The US version is, obviously, for the US market and heavily features New York. The difference between the two videos is its audience. Both music videos focus on different couples in various stages of a relationship. In order to portray that, the music videos incorporate couples fighting or in distress. “Bleeding Love” is about the trials of being in a relationship. There are two version: the INTERNATIONAL and the US. I will be reviewing Leona Lewis’ “Bleeding Love” single and how one version tells a story more effectively. Having two music videos can better tell a story, with the affordances of music videos. In a music video, there are many scenes that are not edited into the final video and one music video tells a limited story. For “Bleeding Love” the foundation is Leona Lewis singing, but there are two stories being told. Editing chooses which scenes to use to portray different information. The affordances of music videos can easily tell a story, cutting between different scenes to tell different points of view. This can allow for telling multiple stories with one foundation. But there have been instances of artists having two music videos for one song. A recent example is Rihanna’s “Work” single, two different music videos in one YouTube video. Sometimes, promotional singles have two music videos accompanying them. Most promotional singles have one music video to accompany them.
0 kommentar(er)
